Destination M.I.C.E Marketing: Trends, Challenges and Opportunities
Between the dates 4-13 March 2019, we hosted Vaniza Schüler for the ICVB members to learn new trends, challanges and oppurtunities about Destination M.I.C.E Marketing.
Since 1998, she provides consultancy for companies, business and governmental organizations, third sector, including Brazilian Confederation of CVBs, Brazilian Tour Operators Association, Brazilian Association of Professional Congress Organizers, Interamerican Bank Of Development, among many others and also coordinated some MICE tourism researches and repports for UNESCO/ EMBRATUR Project.
Vaniza has given more than 200 lectures in Brazil, Argentina, Uruguay, Chile, Peru, Ecuador, Panama, Mexico and she is co author of Destination Marketing: Particularities and opportunities for Brazilian CVBs.
