A Tale of Two Cities
The aim of the repositioning campaign is to demonstrate the breadth of variety of Istanbul – old and new – via ever-changing visual content to metaphorically reflect ‘A Tale of Two Cities’.
This global campaign to demonstrate the breadth and variety of Istanbul as a destination, highlighting the city’s high-tech modern infrastructure juxtaposed against its monumental history to metaphorically reflect ‘A Tale of Two Cities’.
To learn more about our ‘A Tale of Two Cities’ please contact us from istanbul@icvb.org
